DESIGN IN ACTION

SUPRA BOATS:
FOR THE LOVE OF WAKE

Role: Creative & Art Direction

DESIGN IN ACTION

SUPRA BOATS:
DEFINING A BRAND BUILT ON PASSION & PRECISION

Role: Art Direction, Design

DESIGN IN ACTION

SUPRA BOATS:
FOR THE LOVE OF WAKE

Role: Art Direction

For over 30 years, Supra Boats has been a marine industry leader in towing performance, quality and innovation. In a space where the love of the sport is commonly inherited through tradition, there comes a time when every enthusiast wonders if the next generation will share the same love.

For over 30 years, Supra Boats has been a marine industry leader in towing performance, quality and innovation. In a space where the love of the sport is commonly inherited through tradition, there comes a time when every enthusiast wonders if the next generation will share the same love.

Sammy

The campaign turned Supra’s focus back towards its loyalists and created a message that celebrated a universal truth: the love for sharing a passion with the next generation. The work reflected Supra’s emotional connection to their passionate community. 

The campaign turned Supra’s focus back towards its loyalists and created a message that celebrated a universal truth: the love for sharing a passion with the next generation. The work reflected Supra’s emotional connection to their passionate community. 

mead1

AGENCY: SIXSPEED
CREATIVE ROLE: CREATIVE DIRECTION, ART DIRECTION